Social Media Officer

About SmartGov

The 21st century has opened the door for groundbreaking governance technology. Especially today, tech innovation is at the heart of societal progress. In a fast-changing world, how are governments upgrading to adapt and thrive with these social developments? Because governments need to better connect with their citizens, improve access to public services, and respond to social development, SmartGov was created to upgrade systems of governance to meet the needs and ambitions of citizens today. We curate highly contextualized solutions for the public sector and citizens to be able to communicate, resolve issues, and progress together; allowing state institutions to be smart, inclusive and effective.

Technical Focus

• Handling the social media platforms: Designing, planning, boosting and managing marketing campaigns that promote our causes and subjects, as well as identifying trends
• Collaborating with the Executive Team

Tasks and responsibilities

Under the overall supervision and collaboration of the SmartGov Executive Team, the incumbent will:

• Edit handy brief news about SmartGov operations
• Cover events or/and situations to be posted on Social Media (namely LinkedIn and Instagram)
• Design and write newsletters with updates about SmartGov operations
• Support press and media campaigns
• Design, build and maintain the social media presence of SmartGov
• Measure and report performance of all digital marketing campaigns
• Lead and manage SEO/SEM, marketing database, social media and/or displaying advertising campaigns
• Prepare digital media calendar and scheduling its posts
• Arabic and English copywriting is a must
• Collaborate with internal teams to create landing pages and optimizing user experience
• Provide thought leadership and perspective for adoption where appropriate

Minimum Requirements

• The successful Officer will have the following minimum requirements:
• An undergraduate degree in Media, Communications, Design or related field
• Have a minimum of 1 year experience in the field of social media and communication
• Excellent knowledge of Arabic and English is a must
• National of Lebanon or resident with a regular work permit

Technical/Functional Skills

• Previous experience in managing social media campaigns
• Good knowledge of social media scene in Lebanon
• Ability to work independently and in a team
• Ability to operate under strict time limits
• Proven ability to meet deadlines
• Punctuality
• Creativity
• Good copywriting skills
• Design skills
• Short video-making and editing skills