Project 21 - Marketing and Promotion Services

Project 21 is administered by the Friedrich-Ebert-Stiftung/Lebanon Office and aims at developing a serious educational mobile game for Arab youth aged 15 to 30 targeting civic education and participation, youth role in the society and principles of governance, sustainability, inclusiveness,...
 

The project is currently at the phase of game development and integration of learning content into the game environment.

Through this call for tenders, FES is looking for an experienced vendor who will develop and implement a strategy to promote this free to use game through a promotional and communications campaign to achieve maximum uptake among youth in the MENA region.

We expect the applicants to be able to identify and mobilize local marketing and promotional resources as well as the communication channels favoured by youth in each of the 12 countries.

How to apply

Attached to this call, kindly find the ToRs of the requested tasks. The attached document also provides information on the background of the project and the expected format and content of the proposal.

Kindy stick to the specifications mentioned in the ToRs documents, as we do not expect a detailed full strategy tailored for this specific project, but a suggestion that would clarify your approach for the marketing and reach out that you envisage for the launch of our product based on your expertise and the resources you are able to mobilize.

An administrative/departmental presence in Lebanon is an additional asset.

Submit your applications via e-mail to:

[email protected], in cc [email protected] and [email protected] 

Expired
Deadline
Monday, 07. Nov 2022
Type of Call
Call for Proposals
Intervention Sector(s):
Children & Youth, Communications & Media, Education, Science & Technology