Senior Marketing Consultant - DAWERR Activity
Scope of work
The DAWERR Activity team seeks an expert (we are targeting independent consultants only) over a period of 5 months to deliver up to 20 x 1-1 sessions to Nadeera team, to provide tailored support, mainly:
- Assess the current marketing strategy and identify areas for improvement in collaboration with the contracted marketing company and the startup team
- Provide support in areas such as analytics, measurement, and optimization of marketing campaigns
- Work with the startup to identify and track key performance indicators (KPIs) to measure the success of the go-to-market strategy and make data-driven decisions
- Provide insights and guidance on how to communicate effectively the environmental and social impact of the startup's solution, and how it aligns with the Sustainable Development Goals
- Be available for specific meetings with the startup and the contracted marketing company to discuss progress, challenges, and opportunities
- Support the team in creating and executing a content marketing strategy to generate awareness and interest in the marketplace
- Review and provide feedback on the brand identity and messaging developed by the contracting company, making suggestions for improvements and optimizations
- Note: The scope of work can be adjusted based on the startup's specific needs
Expectation
Key Deliverables:
- Submit a report to the program management team after each session; covering progress, challenges faced, and recommendations provided to the team
Qualifications
- A minimum of 10 years of professional experience in developing and executing go-to-market strategies and a proven track record of success in the startup industry
- Strong analytical skills and experience with tracking key performance indicators (KPIs) to measure the success of marketing campaigns
- Strong knowledge of digital marketing, including SEO, social media, and email marketing
- Experience in the waste management or sustainability industry is a plus
- Strong problem-solving skills and ability to think outside the box to come up with creative solutions.
Selection criteria
Expert trainers will be selected based on:
- Expert bio, proven track records and experience in the required field
Budget scope
How to apply
Documents and proposals must be sent to [email protected] by February 3rd, 2023, the latest, with the subject: “Senior Marketing Consultant - DAWERR Activity”. Due to the high volume of applications received, only selected consultants/companies will be contacted.
Important: The header of the technical and financial offers must clearly note the candidate data (Name, address, country, telephone, email and fiscal identity number or other official number).
Expired