Consultant in Marketing and Branding - Food System Challenge – FSC

Scope of work and Deliverables

The Consultant is expected to fulfill, but not limited to the following:

• Develop a lasting brand strategy to strengthen the business's image.
• Create a mission statement based on the business's core strengths, create a style guide, determine the brand identity, and formulate the brand's strategy. This will cover the logo, colors, fonts, contents, advertising, print, and packaging design.

As part of the program’s Monitoring and Evaluation (ME&L) processes, the consultant is required to:

• Deliver a briefing report to the program’s team
• Attending check-ins short meetings, if needed and required by the program’s team
• Attending MEL induction meeting before the beginning of the session.

    Qualifications

• Bachelor’s degree in Marketing or any related field.
• Proven experience of working on a similar project is a must.
• At least 10 years of experience in consulting on marketing and social media, experience with media organization is an asset.
• Fluent in English and Arabic.

Timeline and Application

The selected Consultant is expected to start his/her activities at the soonest after selection; exact timeline and effective working days are to be set based on both the company’s and the Consultant’s availability. 

Candidates should submit the following documents:

• Technical (maximum two pages) describing the methodology to conduct the work based on the content suggested in section: “Scope of Work, Outputs, and Deliverables” elaborating it further.
• Profile and project references (maximum two pages): A brief explanation of the consultant(s) background should be submitted (CVs shall be included as annex) along with project references on the topic.
• Financial Proposal describing the expected renumeration and the proposed timeframe of the intervention.