Graphic Designer – Case Study Factsheet.

Summary

Mada Association, in partnership with We World and with funding from ECHO, is implementing the project “Cash-plus assistance to support socio-economically vulnerable households meet their basic needs and withstand future shocks in Akkar Governorate.”

As part of this project, Mada is supporting 200 vulnerable households to launch or scale up Income Generating Activities (IGAs) across various sectors, including livestock management, agriculture, food processing, retail shops, and technical services. The project aims to provide a holistic package of support, including in-kind grants and tailored coaching (business and technical), to help these households develop viable IGAs that foster self-reliance and resilience and enable an exit from cash assistance.

Objectives of the Assignment

The Graphic Designer will be responsible for creating and developing visually engaging material that effectively communicate the objectives and key messages of the project, as well as the project’s learnings The aim is to:

• Enhance the project’s visibility and branding.
• Communicate project objectives and impact to stakeholders, donors, and beneficiaries.
• Provide informative and visually appealing content to support awareness and engagement efforts.
• Ensure lessons learned, best practices and challenges are properly documented and shared with all relevant stakeholders.

Scope of Work

The Graphic Designer will develop the following communication material:

• Case Study Factsheet: Design a bilingual (Arabic & English) factsheet showcasing key lessons learned, recommendations and challenges of the IGA activity, using content provided by Mada. Ensuring the factsheet is available in both digital and printed formats for distribution to donors, partners, community leaders, municipalities, and beneficiaries (if relevant).

Key Responsibilities

The Graphic Designer will:

• Review project-related documents to ensure a clear understanding of the activities, goals, and key messaging requirements.
• Work closely with Mada’s team to align on design objectives, content, and branding guidelines.
• Develop professional, creative, and high-quality material in line with project needs.
• Provide multiple design options for review, feedback, and final selection.
• Revise drafts based on feedback and ensure designs meet all expectations before finalization.
• Prepare print-ready file for printed material and provide editable and non-editable formats.
• Deliver detailed specifications for the material, including: dimensions, type of paper or material to be used, color profiles, weight or thickness of printed materials.
• Ensure final material are optimized for both print and digital distribution.

Deliverables

The Graphic Designer is expected to submit:

• Finalized design for the required material.
• Detailed specifications for the material, including printing guidelines.
• Print-ready file for all printed material.
• Editable source files for future modifications.
• Digital versions of the material optimized for online use.

Duration

The Graphic Designer should complete and submit all deliverables within 2 weeks from the date of contract signing.

Qualifications and Experience

• University degree in Graphic Design, Visual Communication, or a related field.
• Minimum three (3) years of professional experience in graphic design.
• Strong proficiency in graphic design software (e.g., Adobe Illustrator, Photoshop, InDesign, etc.).
• A portfolio showcasing relevant design work (including flyers, brochures, banners, posters, factsheets, or similar materials).
• Ability to work under tight deadlines and adapt to feedback efficiently.
• Prior experience working with NGOs is a plus.